BRAND STORYTELLING:
Stories that stick

The best brands tell the best stories—whether it’s a founder’s vision, a product breakthrough, an event that changed everything, or a year in review. Stories create connection, build trust, and make brands unforgettable.

At Degreed, I built a brand storytelling engine that did just that—driving 7M+ video views and growing an engaged 100K+ audience across channels. From client success stories to product marketing, brand awareness to employer brand, I created content that wasn’t just seen—it was felt. Watch for yourself below.

MY ROLE

Audience and content strategy by channel

Narrative + messaging

Creative concepting

Briefing, writing, editing

Storyboards + Artboards

Director + editor

Performance tracking and analytics

Organic & social promotion

Sales enablement

Brand Stories

“David bridges strategy and creativity with remarkable skill. His supportive leadership style brings out the best in his teams, resulting in work that challenges perspectives and expands thinking.”

— CMO Degreed/Learn In